BLUELAND
Planet Care Just Got Personal
ROLE
Creative Director
EXECUTION
Brand / Campaign / OOH / Packaging / Photography / Product Launch / Social Media / Video / Web
PROJECT
A product launch to announce Blueland's first personal care offering: body wash. A first-of-its-kind powder to gel body wash that eliminates the need for single-use plastic. The powder comes in compostable, paper sachets ready to be mixed and shaken with water- one bottle, refill forever.
CREDITS
Design Director Christa Guerra / DP Wilson Cameron / Editors Emma Blackman + Hanna Sturwold / Photography David Brandon Geeting / Production Meredith Scavuzzo
