RITUAL
Essential for Kids
ROLE
Design Director
EXECUTION
360 Campaign / Digital Ads / Social Media / Packaging / Product Launch / Photoshoot /
Print Marketing
PROJECT
Ritual's product line expanded into kids multivitamins in the form of a juicy, vegan, sugar-free gummy. Without compromising the transparent science behind the adult multivitamins, the kids' gummy was made for picky eaters by pickier parents. Following the kids' launch, multivitamins for teens were introduced to complete the multivitamin offerings across all ages.
CREDITS
Photographer / Stephanie Gonot / Production Christina Villaflor / Motion Design Kaitlin Kobs / 3D Design Nate Nutley / Illustration Stephanie DeAngelis